
Since late July 2023, Reddit.com has exploded in visibility, up by 1,328% Google, pushing it to the #3 most visible sites in US Google search, right behind Wikipedia and Amazon.

And this matters because your buyers are already there:
👀 But here’s where things get really interesting…
Back in February 2024, same time Reddit filed for an IPO, Google announced its $60 billion partnership with Reddit.
This licensing deal gave Google full access to Reddit’s structured API to train its AI models and power its AI Overviews with real, human discussions.
A few months later, OpenAI struck a similar deal with Reddit for around 70 billion dollars.
Suddenly, the two largest AI-search players were both training and grounding their answer engines on Reddit discussions.
Search for any tool recommendation on Google, Perplexity, or ChatGPT right now.
You’ll notice the same pattern: Reddit threads dominating SERPs and AI citations.


ChatGPT's response to best tool for cold outreach
In fact, recent analysis by Profound shows Reddit is now ChatGPT’s #2 citation source, second only to Wikipedia.
So when someone asks an AI model: “What’s the best email marketing tool?”
Your product or even a single user comment can get pulled and cited as a source. That’s marketing gold. 🔥
As Reddit shapes the answer engine behind AI search, ensuring your brand's presence in those conversations provides a big growth advantage.
After spending six months manually building and scaling our Reddit presence, we realized how unsustainable it had become. We were:
It worked… but it wasn’t scalable. So we automated about 80-85% of the workflow using n8n + WeWeb. (stick with us to find more about our philosophy, why we don’t believe in automating Reddit end-to-end.)
The result: instead of spending 6-8 hours a week doing all this manually, we now spend around 1-2 hours engaging with posts on Reddit.
Now the team can access the dashboard and instantly see insights:
The best part? You don’t have to build this workflow from scratch. We’re giving it away for free, so you can get everything up and running in under 15 minutes (or less 😉)
And we’ll walk you through the full setup. Follow along 👇
Start by importing the Reddit automation workflow from the n8n marketplace:

Then, duplicate the dashboard UI, so you have a clean interface ready to display your Reddit mentions and insights:

Next, create a free account on F5Bot.com and add the keywords you want to track.

Consider tracking keywords related to:
F5Bot will automatically email you whenever those terms, regardless of capitalization, are mentioned on Reddit, Hacker News, or Lobsters. For this workflow, we’ll focus specifically on Reddit.
Why F5bot?
Inside your WeWeb project, navigate to the "Backend" tab and click "Add Supabase" to connect your account:

You can connect your existing Supabase account or sign up for a free account using your GitHub or Email credentials:

Authorize WeWeb to grant the necessary permissions to access your Supabase account:

Back in WeWeb, you’ll notice that your account is connected. Create a new project, edit the project name, and click on "Create Project":

Not only does WeWeb AI design the UI, it also creates and manages your Supabase backend, complete with relational tables, functions/APIs, Row Level Security (RLS) policies, and even edge functions.
Switch to WeWeb AI and set the mode to "Supabase", like so:

Enter the following prompt to create a table called "alll_mentions" that will store your Reddit mentions.

If you prefer, you can also run the above SQL query directly inside Supabase:

After deploying, click "+ New collection" to add the table as a collection inside WeWeb:

When working with large amounts of data, it’s best practice to paginate your Collection data. Set the pagination to 5 items or choose a custom value based on how many results you want to display per page:

Note: You can learn more about pagination and the difference between paginating at the frontend and backend level here.
To support filtering by category, sentiment, date, and search keywords, add each filter condition as shown below:
Once you're finished, click "Continue" to save your collection configuration. You should now see from Supabase data in the right-hand panel, like so:

Bind the "all_mentions" collection that we just configured above to the "Card Grid Container" like so:

You should now see a card appear displaying the fake Reddit alert we asked the AI to add to our table.
Now let’s activate the filtering logic. Most of the setup is already in place; we just need to tweak a few things:
1. Select the Search bar element from the layout tree, then open the Workflow tab and configure the "Update collection" action:


2. Repeat the above process for the Date Range Picker, Sentiment Filter, and Category Filter:

3. Next, update the "Total Mentions" counter by binding it to the total count returned by the collection, like so:

4. Lastly, update the "Paginator" to reference the "all_mentions" collections, like so:

Back in n8n, after importing the template to your workspace, you’ll need to configure the credentials for each connected service.
If you haven’t already, connect your:
You’ll need your Project URL and anon/service role keys from your Supabase dashboard.


Use the Gmail OAuth2 credential in n8n to authorize access to your Google account. Nate explains it really well in this video:
Reddit requires creating a personal API app to get a Client ID and Client Secret.
You'll need your OpenAI API key, which you can generate from your OpenAI account dashboard.
If you’re stuck at any time, you can refer to the n8n documentation for detailed setup instructions for each service.
Once everything is connected, click Continue to head to the workflow.

All your nodes are pre-configured so you don’t have to worry about anything.
Open the OpenAI node inside the workflow and copy the prompts into Google Docs or Notion.
The prompt contains several [PLACEHOLDERS] for you to add details about your product, customers, and competitors.

This is where you teach the AI to classify posts and generate insights specific to your business.
You can connect your n8n workflows to WeWeb via Webhooks to build beautiful UIs for your automation.
1. In n8n, copy the production webhook URL:

2. Inside WeWeb, select the "AI Summary" button, switch to the Workflow tab, and open the "Open AI summary page" workflow:

3. Activate the "True/False split" node and paste the production url inside the "Send Supabase Id to n8n" node:

With these steps, you’ll have a working Reddit monitoring and insights dashboard ready in under 15 minutes.
Alright, hopefully you found this guide helpful!
Reddit monitoring is just a starting point. Once you’re capturing business specific conversations, you can extend the workflow to drive SEO content creation at scale. For example, you can:
And more…
Some of today’s fastest-growing companies are already leveraging Reddit:
If you want to hack growth on Reddit:
Clone our automation, customize it to your workflow, and start building your Reddit advantage today.